QR CODE GENERATION AND MAILINGS
What is a QR code?
A QR code is a 2-dimensional matrix bar-code that allows you to encode specific information that you may want to convey to your customers.
But why would you want to code your information when the whole purpose is to attract more customers?
A QR code is used in addition to your regular marketing message instead of in place of it. You would still create your normal marketing piece but you would add the qr code for the additional advantages it conveys.
So what are those advantages?
With the prevalence of smart phones, netbooks, laptops and computers used by many consumers, and especially by today's youth, there are capabilities that were not available even a few years ago and these capabilities mean opportunity for the savvy marketer.
For instance with a smart phone a potential customer can scan your qr code and your web-site or e-mail will instantly pop up on their phone. It can also be made to dial your sales or information department.
Another use might be that a separate landing page could be made on a website for each customer in a mailing so that they can get personalized information on your products or on a contest you are running. They could scan to see if they are a winner or they could see the trade-in value of the car they own.
What does all of this cost?
For a static qr code (that just sends everyone to the same web-site for instance) the price is $39. For a seperate and unique qr code for each person in a mailing the price can be as little as $300!
Call 865-250-3360 today to get more details!
Test a QR code for yourself with your smartphone. Just go to the app store for your phone and download any free bar-code reader that can read qr codes such as one called "Scan" at the iphones store. Then activate the app and aim the lens on your phone at the qr code to the right. It's that simple!
TEST ONE FOR YOURSELF!
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